Bobapop: More Than Just Bubble Tea – It’s a Lifestyle
Bobapop isn’t just a bubble tea brand—it’s a statement of youth and individuality. Originating from Taiwan, Bobapop embodies the street style spirit, capturing the dynamic and free-spirited energy of the younger generation. The shop’s ambiance is effortlessly cool, offering a laid-back, welcoming vibe, much like a familiar street corner where friends gather, unwind, and savor their favorite drinks.
The Taste of Bobapop – Refreshing & Addictive
What makes Bobapop stand out is its perfect balance of fresh tea, unique recipes, and a variety of toppings, creating layers of bold, refreshing flavors from the very first sip. Every drink isn’t just a beverage—it’s an experience that invigorates and excites, like a breath of fresh air in the middle of a busy day.
A Brand with a Distinct Identity
The signature green color palette evokes a sense of freshness and nature, complemented by the adorable dog mascot, symbolizing friendliness, loyalty, and personality. Every detail—from the logo and packaging to the store signage—is carefully designed to create a cohesive, recognizable brand identity.
Bobapop doesn’t just sell bubble tea—it crafts an experience, a feeling, a space where young people can truly be themselves.
Design Director: Kuro Tensai
Illustration: Kuro Studio
Graphic: Kuro Studio
Photography: Kuro Tensai
































